How I Made $318K in Affiliate Sales on Medium as a New Creative | by Lauren Como | May, 2022

Stop relying on partner programs!

Photo Credit: Author, Canva

It has been almost 16 months since I started my account on this platform and it has been a great teaching experience and a rewarding hobby.

I never thought that blogging would turn into a viable source of income for my household.

While I’m not perfect, I try to spend more time reading other posts on this platform – and I can’t help but notice that many creators are complaining that their earnings are deducted from the affiliate program.
It takes too much self-restraint not to respond to:

“You’re doing everything wrong! Affiliate program should be the least of your worries.”

There are many ways to make money as a creator. I started exploring affiliate marketing last May, when my posts started gaining traction.

I signed up for Impact Radius and started looking for brands I’ve already used, recommended and ready to share with my audience.

Although I have a lot more to learn, I am happy with my results as I am a complete beginner:

Photo Credit: Author

However, I should point out that these are my total sales, not my profit margin. Affiliate marketing is no different, as any business has a revenue/profit margin.

Here’s why you should care about affiliate marketing – and here’s how to get started today

Since the publication of the “4 Hour Work Week” book, the idea of ​​making passive income 24/7 has become a phenomenon that many people are deeply interested in learning.

If you’re a creator, you’ve probably encountered the feeling of “There’s one of me”. I can only produce so much content. How am I supposed to scale?”

This is where affiliate marketing comes in – I can add existing links to my existing content (where appropriate) to increase my revenue without generating an additional 50 posts per month.

For those new to affiliate marketing, in simple terms, you are offering another company’s product or service to an audience in exchange for a commission from each sale.

Doesn’t this seem like such a sweet concert? You need to keep any inventory, deal with supply chain issues, manage employees, etc. You do not have to.

For those who are not already a creator, you need to have some type of content around a niche (a blog, Youtube channel, etc.) to get started. To build an audience and progress as an affiliate marketer, you need to post consistently, even if there isn’t a single person reading or watching your content.

When you’re ready to add affiliate links to your content, you can explore affiliate networks such as:

  • Amazon Partners
  • Impact Radius
  • click bank
  • ShareASSale

These are just a few of the networks to explore; You can also contact a brand directly to see if they would be willing to partner with you.

You don’t need a huge follower count to find success

I think Instagram influencers get the best of me in the sense that I always correlate their success in selling another company’s products/services to the size of their target audience.

I used to see influencers with millions of followers for each product and always thought I needed to build a large audience before trying to represent another company.

Most of my posts are not read by my followers on this platform – I get tons of traffic from Google.

Photo Credit: Author

I did a quick Google search and wrote “How to Save $500,000 by 30”, a topic similar to one of the posts I wrote on this platform a year ago.

My article ranks 4th on Google which is great!

Medium has incredible domain authority, and it’s often easier for your Medium posts to rank higher on Google than with a niche blog!

However, even if you already have a good following on this platform, optimizing your articles for Google can quickly increase your affiliate earnings.

Don’t forget to take advantage of the low hanging fruit: Medium’s affiliate program

When Medium (which is an affiliate offer) launched its referral program, I found most of the creators opposed to the idea.

“You have to give people a reason to sign up. To get them to join Medium, you have to send them to a funnel, give them something for free, etc.

These were common complaints I heard from the creator community.

I include Medium’s affiliate link (referral programs) in articles that get enough traffic from Google.

Spoiler alert – People sign up.

Medium’s referral program has been a great way to increase my affiliate sales as well as generate passive income – I get double it!

The most important package…

You need to be authentic and authentic to your audience. Don’t be oversold-y and don’t create content to promote another company’s products or services – this is against Medium’s rules and by doing so you can get your account banned.

Most importantly, you must take a long-term perspective and focus on the community you are building, the people you are helping, and always come from a genuine desire to serve your audience.

If you put your audience’s needs above your desire to make quick/short-term money, you will likely find success in the world of affiliate marketing.

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